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Mind Your Words - Website Design - Sage Energy

Sage Energy

Copywriting and WordPress Website Design Package

Project Overview

Sage Energy is a family-owned and operated electrical contracting established in 2015 and providing services in and around Brisbane, Queensland. The owner, Sage Woodhouse, came across my website through a Google search and was attracted to the all-inclusive nature of my Copywriting and WordPress Website Design Packages. 

Sage designed and built his original website using HTML and Notepad, but he's never really done anything further to it. So, he went in search of a website designer to revamp his website to reflect the professionalism and growth of his business. 

A quick and easy way for potential customers to get in contact or request a callback was a top priority. Plus, we wanted to help visitors develop trust with the business and the team. To do this, we used conversational copywriting and incorporated photos of Sage and his team.

Finally, it was important that the website wasn't overloaded with content, was easy to scan and looked sleek and professional. 

The Task

Design a six-page WordPress website, including professional copywriting, that was user friendly, engaging and reflected the values of the business and the team. In particular, it was important to show the visitor through the words and the design that they take great pride in their work and won't let their customers down. 

Copy Snippet

Hey there, I’m Sage Woodhouse and I’m the owner and sparky behind Sage Energy, an electrical contracting business in Brisbane. Fresh out of school, I knew exactly what I wanted to do – own and run a respected electrical contracting business. I went through the usual paces of completing my apprenticeship but I also did something a little different. I spent eight years purposefully building my skill set by working for different companies, across a wide range of projects, big and small, so that I could offer my future customers (that’s you) the best in the business.

Favourite Line

We're hardwired to exceed customer expectations

Here's something cool...

Owner, Sage Woodhouse, wanted a quick and easy way for potential customers to request a callback or to get in touch. I created a form and placed it in the hero section of the homepage, making it easy for customers to quickly submit their details for a callback.

But I also went one step further. On each of the services pages, I created a sleek menu that customers could click to call or email the business. Want to know the best part? The menu sits to the side of the page on desktop and laptop and followers the user as they scroll down through the content. This means reaching out to Sage Energy is always only a click away.

In their own words...

We used Leeha for our website build and copywriting. We cannot thank her enough for the amazing experience. Her copywriting abilities are unbelievable! She was very communicative from start to finish, nothing was too much trouble. Leeha understood our scope, which was so reassuring. She made sure our migrations went 100% smoothly and surprised us with a personalised video tutorial, so the team can self-maintain the site from here. Thankyou Mind Your Words & Leeha. Highly recommended

Sage Woodhouse, Owner and Head Sparky, Sage Energy

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Ready to take the overwhelm and guesswork out of your copywriting & WordPress website design projects?

Work with me and get back to doing what you do best, running your business.

Just a girl who loves coffee, food, family and doing a bloody great job.

Brisbane Copywriter and WordPress Designer Leeha Debnam

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